SEQUIAO.
A studio that treats every brand like its best case study.
[SCROLL]
/what we do
Most identities are designed in a vacuum and die at handoff. We don't hand off. Strategy, design, and build sit at one table until the thing ships — so the logo, the interface, and the packaging all sound like the same company.
/selected work
RECENT PROJECTS
all
branding
web
packaging
app
/services
WHAT WE DO BEST
001
BRAND IDENTITY
Naming, positioning, and the visual system — decided together, not in sequence. You leave with rules your team can actually follow without calling us.
002
DESIGN
Every screen and surface designed against the identity, not alongside it. If a layout fights the brand, one of them changes before anything ships.
003
WEB & APP
We build what we design. No translation layer, no "the developers simplified it." What you approved is what goes live.
004
PACKAGING
The shelf is a five-second pitch. We design packaging to win it — then make sure it survives print tolerances, cheap lighting, and a crowded aisle.
/process
HOW WE WORK
01
One Table
Founders, designers, and engineers in the same kickoff. We don't interview you and disappear for six weeks.
02
Public Drafts
You see work-in-progress weekly, ugly parts included. No big reveal, no surprises at the end.
03
Built, not mocked
We prototype in real code by week three. Decisions get made against the actual product, not a Figma frame.
04
We stay for launch
Handoff isn't an event, it's a taper. We're on call through go-live and the first month after.
"We came in with a mood and half a name. SEQUIAO turned it into a brand that actually looks like how our products feel. The packaging did more for us on the shelf than six months of ads"
Daniel Hardman
Founder, Halcyon Studio
THE WORK, UP CLOSE
BRANDING
HALCYON
PACKAGING
MALICE
APP DEVELOPMENT
MISO
BRAND DESIGN
KAMIKAMI
PACKAGING
NORTHWIND